Climaty AI - agentic WEBSITE

Agentic AI for Sustainable Campaign Operations

Agentic AI for Sustainable Campaign Operations

An AI-native marketing operations platform that integrates sustainability into campaign planning, reporting, optimisation, and governance through connected intelligent agents.

Industry

Marketing Technology

My Role

Product Designer

Team

Vigneshwar

Garima Srivastava

Timeline

Jan 2026 – Feb 2026

Overview

Overview

Climaty AI is an agent-driven platform designed to help teams manage campaign operations through intelligent automation. The system integrates sustainability into planning, reporting, governance, and optimisation workflows.


The goal was to transform sustainability from a reporting task into an operational layer that supports real-time decision-making.

The Problem

The Problem

As campaign ecosystems scale, teams face:


  • Fragmented tools across workflows

  • Sustainability data disconnected from operations

  • Delayed reporting after campaign completion

  • Limited visibility into AI-driven actions

  • Increasing operational complexity


Sustainability needed to become part of the workflow, not an external process.

Quick Website Walkthrough

Quick Website Walkthrough

Note: this is just a figma prototype

Note: this is just a figma prototype

Solution

Solution

Climaty AI introduces an agentic ecosystem that connects campaign operations across reporting, analytics, planning, governance, and optimisation.


The platform makes AI responsibilities transparent, structured, and operationally trustworthy while embedding sustainability into daily workflows.

Design Approach

Design Approach

The system was designed around clarity, transparency, and scalability.


Key principles included:

  • System-based architecture

  • Clear information hierarchy

  • Operational visibility for AI actions

  • Simplified multi-workflow navigation

  • Interactive feedback through motion


Rive animations were integrated to enhance interactivity, system feedback, and user understanding across key workflows.

My Contribution

My Contribution

I contributed to the complete product design and motion experience.


This included:

  • End-to-end UX and UI design

  • Information architecture

  • Design system alignment

  • Enterprise workflow structuring

  • Interaction design

  • Rive animations for enhanced interactivity

  • Motion design for system feedback and clarity

Impact

Impact

After implementation, the platform helped teams:


  • Reduce operational workflow time by streamlining campaign planning and reporting

  • Improve decision-making speed with real-time sustainability visibility

  • Increase campaign optimisation efficiency through AI-driven recommendations

  • Reduce manual reporting dependencies across teams

  • Improve cross-team alignment with transparent AI actions


The system shifted sustainability from post-campaign reporting to live operational visibility.

You can find me here :)

You can find me here :)

You can find me here :)

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